THE BRAND: GRAIL is a creative fashion brand founded by Nadia Groves, inspiring women to embrace their individuality with a childlike perspective, celebrating what makes them unique. The brand curates a thoughtful mix of vintage treasures, up-cycled creations, and original designs, all chosen with a commitment to sustainability, craftsmanship, and bold self-expression.

MY ROLE: As GRAIL's in-house brand designer, I ensure visual continuity across all projects, releases, and collaborations. While my main focus is graphic design, my role often extends to videography, photography, and overall creative direction.

• CREATIVE DIRECTION

• BRAND & LOGO DESIGN (including the development and production of all branded assets)

• VIDEOGRAPHY & EDITING